LinkUp 2019 Adapt & Innovate: The Future of Local Business

The 4th annual LinkUp Business Summit on November 20th 2019 focused on the future of local business and theme was Adapt and Innovate. Key speaker Max Valiquette, one of Canada’s most influential Marketers, appointed by “Marketing Magazines” was the climax of the event. Max’s experience as an author, broadcaster and a journalist who relishes in engaging his audience shared his experiences as an entrepreneur. Venture Kamloops’ Link Up Program is an award winning event, it was recognized by the British Columbia Economic Development Association, in 2017 with the Marketing and Innovation award for the year. Venture Kamloops takes pride in selecting each years theme and selection of keynotes speakers. The goal each year is to keep it fresh and interesting to captivate the audience so they walk away energized and motivated.

The team at Venture Kamloops is dedicated to creating a rewarding and beneficial experience for the attendees of the LinkUp Business Development Summit. Plans and ideas for LinkUp 2020 are currently being explored, and we look forward to offering another unique experience, and an abundance of resources for our local entrepreneurs. We will see you all in November for LinkUp 2020.

2019 Keynote Speaker
Max Valiquette


For over twenty years, Max Valiquette has been at the forefront of what’s now, what’s new, and what’s next. Anointed by Marketing Magazine as one of Canada’s “most influential Marketers,” Max has worked with some of the biggest companies in the world to help them transform their organizations, their businesses, and their brands. He is an award-winning marketer and market researcher; an author; a broadcaster; and a journalist who relishes engaging with audiences. Prime Minister Justin Trudeau called him a “don’t miss” speaker.

Max’s entrepreneurial drive led him to found Youthography, the ground-breaking Millennial Marketing company. He is currently the Chief Strategy Office at Diamond Integrated Marketing.

Over the course of his career, Max has worked on brands including Nike, Budweiser, Coca-Cola and everything in between. He won multiple awards for the ground-breaking anti-smoking campaign Stupid.ca; and acts as an advisor for various charitable organizations and techspace start-ups. Max also sat on the Board of the Canada Media Fund, Canada’s largest single cultural endowment, for three years helping to transition it towards a more digital future.

When he’s not on stage, Max is on Entertainment Tonight or MTV talking about popular culture; speaking to the Wall Street Journal or NPR about organizational transformation or innovation; or writing about marketing and branding for Strategy and hosting their Agency of the Year awards.

Max’s presentations are filled with information and insights, actionable recommendations for your audience, extremely engaging entertainment, and customized content. His favourite thing in the world – after his family and the 1994 Montreal Expos – is to connect with an audience and help them learn, transform, and prosper.

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INCOME

The 2016 median employment income of families in Kamloops is $71,350, equal to the Canadian average and higher than the Provincial average.